Chatting with the continuing relevance in the 4 P’s, Marketing 7 days’s Mark Ritson describes that these concepts do not represent the “totality of marketing,” but give “controllable levers” that will help enterprises satisfy their strategic objectives.
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Customer-to-enterprise marketing or C2B marketing is a business product where by the top people generate services and products that happen to be consumed by enterprises and corporations. It truly is diametrically opposed to the favored thought of B2C or business enterprise-to-shopper wherever the co
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